WorkshopThe School of Marketing
LinkedIn is THE social media network for the business to business market, where millions of people, including your potential clients and customers, hang out.
If your clients are on LinkedIn and you feel like you are not using it to its full advantage then this workshop is for you. It can be tricky to know how to reach out and connect with people and how to make your own profile really stand out.
In this LinkedIn masterclass, we look at 3 core strategies you can use to help you market your business, find new opportunities and get you up and running confidently using LinkedIn.
- Get Found: the first step in getting to grips with LinkedIn is to get found with a personal profile that tells people who you help and how you help them. Use LinkedIn to create a powerful and free online presence that will get you found when people search for you on LinkedIn and Google.
- Get Noticed: get seen as a trusted expert. How to use LinkedIn to keep on top of your prospects minds so that that they think of you when they need help.
- Get Connected: how to find and get in front of your target audience. This pro-active approach puts you firmly in the driving seat in creating new opportunities.
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we run this as a public workshop?
Who the workshop is for
This workshop can be customised to suit both marketing professionals and small to medium-sized businesses.
Business owners, MDs, Sales managers who have responsibility for business development and promoting their business. It’s ideal for you if you know LinkedIn is where your ideal clients hang out online and that you “should be using it” but have no idea where to start.
Benefits from attending the LinkedIn Workshop
The LinkedIn training will cover:
Interested in THIS workshop?
About your trainer
Judy Parsons is passionate about de-mystifying and untangling LinkedIn so that her clients can make the most of the time they spend on LinkedIn, researching their market and building great relationships.
As a business to business marketer, LinkedIn really resonates with Judy. She spent over a decade working in IT and Telecoms marketing generating leads for the sales teams. She now works with business owners, sales teams and start-ups to help them untangle the complexities of LinkedIn, so they can raise their profile, find and connect with their target audience on LinkedIn and find new business opportunities.
Feedback from this workshop
“Julie’s style and depth of knowledge makes this course a must do for any business owner. I urge anyone to take this workshop if they want to make the most of their email marketing.”
“Julie continues to offer great value on these courses. This workshop gave the perfect balance of theory and practical skills to create the perfect email strategy. It was great to have hands-on experience with the tools. Highly recommended.”