Your one stop guide to hashtags

Your one stop guide to hashtags

How did hashtags start? The 23rd August 2007 might not go down in history as defining moments in the modern world, but it’s certainly had a big impact on how we communicate over social media. It was the first day that Chris Messina, a designer at Google, suggested...
10 ways to use Valentines Day to market your business

10 ways to use Valentines Day to market your business

Some love it some hate it and whilst it may not be your bag, Valentine’s day is a good opportunity for small business to connect with their customers and offer something fun and engaging. It’s been shown that some companies can double their email enquires with...
20 Creative Marketing Ideas for Small Businesses

20 Creative Marketing Ideas for Small Businesses

Marketing your small business can be hard…. and confusing … and overwhelming. We are so overloaded with things to remember and things to do, that coming up with some newer ways to help promote our business can be challenging. Over the past few weeks, I’ve...
Creating a customer avatar

Creating a customer avatar

Do you know the things in life they’re hoping for? If not, why not? Having a complete picture of a specific ‘ideal customer’, or persona, can help you to develop the right products and services just for them. If you know exactly who it is that you are dealing with,...