We are so excited to be exhibiting at The B2B Marketing Expo, which is now less than 6 weeks away.

We can’t believe how quickly it is coming around.  There are so many great speakers and exhibitors that are going to be there.  So to make sure you’re as prepared as you can be, we’ve put together some key show updates that you won’t want to miss.

As a small business owner, it can be challenging to stay on top of all the latest marketing IT solutions and marketing strategies that are working today.  They have some of the biggest names in marketing speaking on the main stages as well as an unbelievable programme of free masterclass sessions on offer. These are  a brilliant way to get to grips with the solutions, products and theories that are forming the marketing landscape of tomorrow.

Here is just a glimpse into some the masterclasses that are taking place this year…

LinkedIn Sales and Marketing Solutions Masterclass

We love linkedin – At the B2B Marketing expo, LinkedIn themselves will as they share their knowledge in how you can reach the world’s largest professional audience with more than 562 million users in more than 200 countries. Generate leads, build brand awareness and drive website traffic with LinkedIn ads. Find leads and close deals with LinkedIn Sales Navigator.

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The DNA of the Companies of Tomorrow

This masterclass provides an insightful look into how business owners, entrepreneurs and marketeers can begin to combat common challenges to survive in tomorrow’s world. It discusses the importance of brand and marketing strategies that bring together online communications with offline activity.

You will learn how to shape your brand and prepare your organisation for the future from Stuart Alldis, Managing Director at CDA. This masterclass aims to draw on his experiences and provide real advice to help business drive results.

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Building a High Growth Company

Cognism are doing a number of sessions on how to build a high growth company.  Scaling up your business can be a challenge and intimidating and they are going to share their learnings and success strategies.  The different masterclasses that they are running include:

  • The Importance of a uniform sales process
  • The journey from 10-200+ Key Customers
  • Creating a company culture
  • Marketing sales and automation

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Plus, the Institute of Direct Marketing will be running their annual training academy throughout both days of the show! Their tutors will be on hand for 9 bitesize digital marketing training sessions, exploring the essentials of B2B marketing, copywriting best practice, action planning for the GDPR and the latest insights from the worlds of direct and digital marketing!

Masterclass spaces are limited, head to the website and book your place now!

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There are load more as well, with over 500 seminars from some of the biggest brands such as SAP, JustGiving, Fuijtsu and Hubspot, all ready to provide you with what you need to take your marketing knowledge to the next level.

You can find out more and book your free ticket over on the website and we will see you there!

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